Audrée Laferrière

Owner

Hi there! I’m Audrée, the proud new owner of the upcoming Idolem studio in Sainte-Dorothée! I’m also supported by my long time friend, Éléonore Jarry-Ferron.
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We met during our Bachelor in accounting at the HEC Montreal in 2011 and we quickly bonded. Our respective personalities play off of each other's strengths and we have common ambitions. We developed a passion for yoga through our backpacking trips together, particularly one Costa Rica. Yoga is now a central part of our friendship and helps us balance our careers and busy lives as young professional women. I have a strong professional track record in finance and commercial restructuring and I love connecting with people. My professional experiences gave me the desire to take part in the Laval economy and community by opening a hot yoga studio.
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We will build a studio where people come not only to practice yoga, but also to feel connected to their community, and to share moments of harmony with one another. We want people to feel the same as we do in the group courses; a peaceful moment within a family, where the members are looking out for each other. We wanted to have a real impact in people’s lives. Being both passionate about physical and mental wellness, as well as personal development, we were searching for a project that would convey such a lifestyle. Our mission is to help our community balance their life. Idolem and us, it’s a perfect match!